New Delhi: Alt Balaji informed today on Friday that Bollywood producer Ekta Kapoor and her mother Shobha Kapoor have resigned from the post of head of the OTT platform. According to the press release, Vivek Koka will now be the new Chief Business Officer of Alt Balaji.
Ekta Kapoor said in her statement, ‘We welcome Vivek Koka to the family of Alt Balaji. He is the right choice to lead ALTBalaji with his vision and expertise on the future of digital entertainment, which will lead it to its next growth and success.’ The platform informed that a new team will now handle the day-to-day operations of the company. To focus on other ventures, this decision has been taken.
(Photo Credits: Instagram @ektarkapoor)
According to media reports, Vivek Koka was earlier associated with the streaming platform ‘Atrangi’. The company fired 15 people from the creative team in September 2022 last year. Alt Balaji was started in 2017. Ekta Kapoor and Shobha Kapoor may have parted ways with Alt Balaji’s management, but their holding company ‘Balaji Telefilms’ still holds shares in the platform.
Original shows like ‘Gandii Baat’, ‘Broken But Beautiful’ and ‘Crash’ have been streamed on Alt Balaji, although all these shows were produced in partnership with Zee5, so that they reach maximum audience. Ekta Kapoor, daughter of actor Jeetendra, has produced popular shows in Indian television history, including shows like ‘Naagin’, ‘Kyunki Saas Bhi Kabhi Bahu Thi’, ‘Yeh Hai Mohabbatein’ and ‘Kundali Bhagya’.
Tags: Alt Balaji, ekta kapoor
FIRST PUBLISHED : February 10, 2023, 23:08 IST